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WEGO<\/strong>, creative agency, has won the pitch for the production of new institutional communication assets, including a corporate video and the De Rigo Vision website<\/strong>, one of the global protagonists of Made in Italy eyewear. The new website will accompany this positioning<\/strong> with a renewed interface, a design that tells identity and quality, and an experience designed to best represent the evolution of a company that continues to grow without losing the link with its roots.<\/p>\n\n\n\n \u00abCollaborating with De Rigo means engaging with a reality that represents the best of Made in Italy: design culture, value of people, and international vision. Our task is to transform these values into a narrative capable of moving and inspiring, inside and outside the eyewear sector<\/em>\u00bb, comments Tomas De Zanetti, CEO of WEGO<\/strong>.<\/p>\n\n\n\n With this assignment, WEGO consolidates its position as a creative partner for brands that want to evolve their language and digital presence<\/strong>, combining art direction, design, and storytelling to build bold, contemporary, and authentic narratives. In one word, bold<\/strong>.<\/p>\n","protected":false},"excerpt":{"rendered":" WEGO, creative agency, has won the pitch for the production of new institutional communication assets, including a corporate video and the De Rigo Vision website, one of the global protagonists of Made in Italy eyewear.A strategic project born from the company’s desire to renew its image and tell, with a more emotional language, what has […]<\/p>\n","protected":false},"author":3,"featured_media":2250,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[250],"tags":[260,265,268],"class_list":["post-2054","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-press-releases","tag-communication-strategy","tag-creative-direction","tag-e-commerce"],"acf":[],"yoast_head":"\n
A strategic project born from the company’s desire to renew its image and tell, with a more emotional language, what has always distinguished it: people, heritage, and vision<\/strong>. De Rigo is an Italian excellence that built its success on the value of human capital<\/strong>: eyes that design, hands that create, skills that evolve from generation to generation. A heritage that today finds a new form through corporate content and a web presence <\/strong>capable of conveying the depth, care, and forward-looking drive that animate every one of the company’s products.<\/p>\n\n\n\n